abstract: 'Background and Objective The shortage of doctors, especially in rural areas, is a major concern in India, which in turn affects the effective delivery of health care services. To support new policies able to address this issue, a study was conducted to determine the discouraging and encouraging factors affecting medical students'' interests towards working in rural areas. Methods This cross-sectional, descriptive qualitative study has been conducted in three states of North India. It comprised six focus group discussions, each consisting of 10-20 medical students of six government medical colleges. The verbatim and thematic codes have been transcribed by using a `categorical aggregation approach''. The discussions were thematically analyzed. Results Ninety medical students participated in the study. The discouraging factors were grouped under two broad themes namely unchallenging professional environment (poor accommodation facilities and lack of necessary infrastructure; lack of drug and equipment supplies; inadequate human resource support; lesser travel and research opportunities) and gap between financial rewards and social disadvantages (lower salary and incentives, social isolation, political interference, lack of security). Similarly, the encouraging factors were congregated under three main themes namely willingness to give back to disadvantaged communities (desire to serve poor, underprivileged and home community), broader clinical exposure (preferential admission in post-graduation after working more than 2-3 years in rural areas) and higher status and respect (achieving higher social status). Conclusions This qualitative study highlights key factors affecting medical students'' interest to work in rural areas. A substantial similarity was noted between the factors which emerge from the current study and those documented in other countries. These findings will help policy-makers and medical educators to design and implement a comprehensive human resource strategy that shall target specific factors to encourage medical students to choose job positions in rural areas.' affiliation: 'Goel, S (Corresponding Author), Post Grad Inst Med Educ \& Res, Dept Community Med, Chandigarh, India. Goel, S (Corresponding Author), Post Grad Inst Med Educ \& Res, Sch Publ Hlth, Chandigarh, India. Goel, Sonu; Dhirar, Nonita; Sangwan, Garima; Thakur, Kanchan, Post Grad Inst Med Educ \& Res, Dept Community Med, Chandigarh, India. Goel, Sonu; Dhirar, Nonita; Sangwan, Garima; Thakur, Kanchan, Post Grad Inst Med Educ \& Res, Sch Publ Hlth, Chandigarh, India. Angeli, Federica; Ruwaard, Dirk, Maastricht Univ, Fac Hlth Med \& Life Sci, Care \& Publ Hlth Res Inst, Dept Hlth Serv Res, Maastricht, Netherlands.' article-number: e0210251 author: Goel, Sonu and Angeli, Federica and Dhirar, Nonita and Sangwan, Garima and Thakur, Kanchan and Ruwaard, Dirk author-email: sonugoel007@yahoo.co.in author_list: - family: Goel given: Sonu - family: Angeli given: Federica - family: Dhirar given: Nonita - family: Sangwan given: Garima - family: Thakur given: Kanchan - family: Ruwaard given: Dirk da: '2023-09-28' doi: 10.1371/journal.pone.0210251 files: [] issn: 1932-6203 journal: PLOS ONE keywords-plus: DEVELOPING-COUNTRIES; HEALTH; RECRUITMENT; CHALLENGES; RETENTION language: English month: JAN 10 number: '1' number-of-cited-references: '48' orcid-numbers: 'Goel, Sonu/0000-0001-5231-7083 Angeli, Federica/0000-0003-4010-3103 Ruwaard, Dirk/0000-0003-4887-8413' papis_id: 88b0d28022effafd3f9a9d498465fa5c ref: Goel2019factorsaffecting researcherid-numbers: 'Goel, Sonu/F-7956-2010 ' times-cited: '5' title: Factors affecting medical students' interests in working in rural areas in North India-A qualitative inquiry type: article unique-id: WOS:000455483000066 usage-count-last-180-days: '1' usage-count-since-2013: '9' volume: '14' web-of-science-categories: Multidisciplinary Sciences year: '2019'