diff --git a/vifm/.config/vifm/vifmrc b/vifm/.config/vifm/vifmrc
index f1938f2..f5dfb6f 100644
--- a/vifm/.config/vifm/vifmrc
+++ b/vifm/.config/vifm/vifmrc
@@ -442,6 +442,8 @@ filextype *.bmp,*.jpg,*.jpeg,*.png,*.gif,*.xpm
         \ timg --title --center --clear %f; read -k 1 -s -r,
         \ {View in nsxiv directory viewer}
         \ vifm-thumbnailer %c,
+        \ {View in imv}
+        \ imv %f,
         \ {View in nsxiv}
         \ nsxiv %f,
         \ {View in vimiv}